How Jay Clouse is Taking the Walt Disney Approach with his Podcast
Imagine creating not one, not two, but THREE versions of every podcast episode you produce.
That’s what Jay Clouse does with Creator Science. See, last year he made the decision to make his podcast “YouTube-first,” which means focusing on video production, then mastering it for audio.
If you produce a podcast, you already know that it’s time-consuming. While Christina Nicholson showed us it doesn’t have to take a lot of time for you personally, there’s still a lot that goes into an episode.
And Jay is creating a YouTube version, an audio version, and a separate Spotify video version. This is complicated by the fact that Jay’s revenue model varies depending on the platform.
But this work isn’t for nothing! As we’ll see, he’s making a few long-term bets about the future of podcast content.
👉 IN THIS EPISODE
- Why building a relationship with your listeners is crucial
- How leveraging new technology can make you tell better stories
- Thinking outside the box for monetization models
- Leveraging the network effect to grow your podcast
Read the article here: https://podcastworkflows.com/podcast-video-storytelling/
